Artist David Kam recognizes that rock concerts themselves will not save our planet or save humanity, but we believe it can be a universal language that unites us all to be more socially conscious. We have backed up the concert with positive action:

IMAGINE hopes to implement the following recycling programs:

• all cups, plates and utensils will be made from corn starch/potato starch and will be biodegradable, whenever possible; biodegradable means that these products will break down and decompose, therefore recycling is not required;
  
  
• all napkins and paper products will be made from 100% recyclable paper, whenever possible; we plan to recycle as much of the paper products as possible;
  
  
• Energy for the concert will be supplied by hydro-electricity, a renewable resource - with almost zero carbon footprint. Although this is not part of the recycling program, we are still helping the environment.

Money raised money for the E=MC² Foundation will be used to fund the following charitable programs:

• have exhibitions that teach people to be more green;
  
  
• have conferences to discuss and shares ideas on saving planet earth and humanity.
  
  

Make Hunger History: This is a program which teams up with supermarkets and food manufacturers to fight malnutrition and poverty, by helping poor farmers buy seeds and farm equipment, create wells and water purification programs, provide jobs for the poor and provide emergency meals to the desperately hungry. We hope to help 100 million people;

 

Sustainable Schools Competition: This program is to make 10,000 schools more sustainable .Winners will receive plane tickets and VIP backstage passes to the concerts. We will also teach 50 million students to be more sustainable and in turn the students will go home to teach their parents. Includes a nutrition program to teach young people to eat more healthy food, and to fight obesity.

 

Save Our Planet Project: Via a Organic T-shirt Design Competition, we will provide jobs in third world countries, such as Africa, for producing re-usable shopping bags and organic t-shirts;

 

Worldwide Campaign to Ban Plastic Bags: Via a Re-usable Bags Competition we will reduce plastic bag use by 10% worldwide, thus reducing fossil fuel use, reducing pollution and fighting climate change.

 

Million Trees Project: This is a program to re-forest the earth with millions of trees. We will plant 1 tree for every new member that buys ticket for our events and registers online at our online community.

 

• World Peace Garden: a $30 million twin World Peace Garden project art installation, with one garden in New York and one garden in Montreal; the garden is connected via a satellite and Internet feed to allow people to chat with one another via IP video phone.

• have a Thinkism Art Competition, to create more socially conscious art;
  
  
• you can start your own green business via the Green Business Funding Competition;
  
  
• have a Green Products Competition, to award companies for doing good;